Eight Essentials of Remarkable Retailing in 2020 and Beyond

This week, in the first of a two-parter, Sterling Hawkins and Kevin Coupe engage in a conversation with Steve Dennis, the author of “Remarkable Retail: How to Win & Keep Customers in the Age of Digital Disruption”.  Published just as the pandemic hit, “Remarkable Retail” focuses on trends and behaviors – both in business and among consumers – that were accelerated by the coronavirus. The discussion focuses on the “eight essentials” of a remarkable retail experience – factors that cut across format and concept, building relevance and helping retailers avoid a descent into becoming "museums of disappointment".